Fashion short course in starting your own business
STRUCTURE
60 hours over 3 months with the option to choose between two types of attendance:
- Day classes
- Evening classes
BRANCHES
Milan - Rome - Palermo - Madrid - Belgrade
THE COURSE
The course objective is to provide participants with managerial skills to support the development of their own activities, whether it be a start-up business or consultancy and freelance work.
During the course, participants will define their business plan, a planning document which is essential for setting objectives and strategies and highlighting problems or issues: the document covers all areas of the business, from the fundamentals to the probability of survival.
This course is intended for aspiring professionals who wish to acquire specific skills, through coursework or professional experience, and are able to define their business idea.
SUBJECTS
- Entrepreneurial idea
- Business plan
- Context
- Competition
- Market
- Organisational plan
- Strategy and objectives
- Price list
- Marketing
- How to present oneself
- Income statement
- Strategies for starting out
- Public Relations
- The course provides skills in social marketing, public relations and fashion communication ....continues
- Event Management
- The course provides skills in preparing and coordinating a fashion show, an event associated with the present of clothing and fashion products ....continues
- Starting Your Own Business
- Provides participants with the managerial skills to support their own businesses ....continues
- Fashion Editing
- The course provides the elements for editorial organisation and planning, photo shoots, writing for fashion magazines ....continues
- Fashion Styling
- The course provides research and updating techniques and tools to highlight the brand's style in photographs, fashion shows ....continues
- Writing and Journalism
- The course provides the elements to learn the primary techniques and tools of writing for the media and then transfer them to the specific jargon of fashion journalism ....continues
- Trend And Cool Hunting
- The course develops a professional capable of analysing consumer behaviour, lifestyle changes....continues
- Fashion Graphic Design
- This course develops professionals able to conceive, create and plan collections directly on the computer ....continues
- Fashion Collection Management
- The course deals with product management issues, or the process through which a project becomes a fashion product ....continues
- Visual Merchandising Fundamental
- This course provides the elements for increasing sales by rationalising display areas....continues
- Visual Merchandising Advanced
- Provides the techniques for conveying the visual identity at the point of sale...continues
- Retail Management
- Develops professionals such as the Sales Manager in a distribution network ....continues
- Image Consulting Fundamental
- This course teaches students to analyse the image capital potential of each client ...continues
- Image Consulting Advanced
- Provides the necessary tools for managing one’s professional image....continues
- Fashion Marketing
- Offers a thorough analysis of the most effective and up-to-date marketing tools ....continues
- Branding And Distribution
- Develops professionals able to master the politics of distribution marketing....continues
- Sales Management
- The course objective is to acquire the tools and techniques to strategically develop, manage, and complete and sales initiative ...continues
