fashion course in event management
STRUCTURE
60 hours over 3 months with the option to choose between two types of attendance:
- Day classes
- Evening classes
BRANCHES
Milan - Rome - Palermo - Madrid - Belgrade
FASHION COURSE
Every fashion show or event has a story closely related to the image that the designer or company wants to convey. Therefore, the objective of communications is achieved thanks to the synergies of related activities: from planning and creating the fashion show/event, to coordinating the event’s elements. And for this reason, the industry needs professionals with training in these specific skills.
The role of Event Manager is changing, developing closer links between fashion and other forms of art as a vehicle of communication and information. Companies need cross-functional professionals able to bring together multi-sensory artistic skills with technical skills for implementation.
This person is responsible for preparing and coordinating an exhibition, fashion show or event associated with fashion products. He/she must be able to envision the event, develop a project with guidelines for its implementation as well as the persons involved.
Furthermore, he/she must be able to obtain financing and sponsorship from agencies or businesses, prepare the event and coordinate all phases through its realisation: choosing a location, obtaining permits and contacting all persons involved. He/she must have exceptional relationship, imaginative and creative skills as well as organisational skills.
SUBJECTS
- Event Management
- Feasibility Tests
- Fashion Event Production
- Fashion shows: Preparation and Organisation
- Fashion show coordination
- Budget and Financing
- Trade shows
- Public Relations
- The course provides skills in social marketing, public relations and fashion communication ....continues
- Event Management
- The course provides skills in preparing and coordinating a fashion show, an event associated with the present of clothing and fashion products ....continues
- Starting Your Own Business
- Provides participants with the managerial skills to support their own businesses ....continues
- Fashion Editing
- The course provides the elements for editorial organisation and planning, photo shoots, writing for fashion magazines ....continues
- Fashion Styling
- The course provides research and updating techniques and tools to highlight the brand's style in photographs, fashion shows ....continues
- Writing and Journalism
- The course provides the elements to learn the primary techniques and tools of writing for the media and then transfer them to the specific jargon of fashion journalism ....continues
- Trend And Cool Hunting
- The course develops a professional capable of analysing consumer behaviour, lifestyle changes....continues
- Fashion Graphic Design
- This course develops professionals able to conceive, create and plan collections directly on the computer ....continues
- Fashion Collection Management
- The course deals with product management issues, or the process through which a project becomes a fashion product ....continues
- Visual Merchandising Fundamental
- This course provides the elements for increasing sales by rationalising display areas....continues
- Visual Merchandising Advanced
- Provides the techniques for conveying the visual identity at the point of sale...continues
- Retail Management
- Develops professionals such as the Sales Manager in a distribution network ....continues
- Image Consulting Fundamental
- This course teaches students to analyse the image capital potential of each client ...continues
- Image Consulting Advanced
- Provides the necessary tools for managing one’s professional image....continues
- Fashion Marketing
- Offers a thorough analysis of the most effective and up-to-date marketing tools ....continues
- Branding And Distribution
- Develops professionals able to master the politics of distribution marketing....continues
- Sales Management
- The course objective is to acquire the tools and techniques to strategically develop, manage, and complete and sales initiative ...continues
