Master’s in Luxury Product Communications
STRUCTURE
- 600 education hours
- 520 internship hours
BRANCHES
OBJECTIVES
For each student who passes the motivational and aptitude interview necessary to enter this degree programme, a personalised work plan is proposed, based on his/her profile, wishes and job market.
The course supplements the shared learning path, characteristic of Master's Degrees at Accademia del Lusso, with a customised learning path developed specifically for the student based on his/her aspirations, wishes and aptitudes.
The purpose of this Master’s Degree is, above all, to provide a truly excellent education, ensured by customised instruction and the constant monitoring by the teaching staff of the learning path of each individual student.
EDUCATIONAL ACTIVITIES
The course includes 600 hours of educational activities, divided among classroom lessons, learning labs and progress exams, as well as 100 hours of individual and customised instruction based on the needs and expectations of each student.
In addition, theoretical-practical activities are included which are carried out in modules and learning lab activities that include projects, workshops, seminars held by visiting professors from the business world, visits to companies and participation in industry events and trade shows.
ATTENDANCE
Attendance is mandatory on a weekly basis from Monday through Friday and at the end of the training programme a certificate of participation is issued to each student who meets at least 80% of the mandatory attendance and who achieves a grade not lower than 60/110 on the Final Progress Examination.
- Fashion Product And Programme Manager
- Professional figure responsible for research, scheduling and planning collections, product development and quality control.
- Luxury Goods Communication Manager
- Professional who is able to manage relationships at the highest levels and handle the complex communications needs of businesses in the sector.
- Luxury Brand Manager
- Professional figure responsible for brand development and positioning, promoting the brand’s philosophy through strategic and operational marketing.
- Excellence Masterclass
- This Master’s degree is aimed at students with degrees from technical fields or the humanities, or professionals who wish to acquire a high-quality cultural training to have a solid basis on which to meet the new challenges in the job market.
