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Fashion Styling & Visual Merchandising

Fashion Styling & Visual Merchandising

4-Weeks Course (120 hours)


Intensive course that gives an overview on fashion styling techniques declined both in the perspective of a Fashion Stylist and a Visual Merchandiser. The contents of the singular weeks are developed as independent units; therefore students can buy and attend single weeks according to the contents, their level of knowledge and needs.

Week 1: Intro – Research & Materials

  • intro to trends & researchhow to make a mood board and a color palette
  • study of the main material for fashion collection

Week 2: Fashion Luxury System & Fashion Product

  • intro to luxury system
  • intro to the fashion system and its main actors
  • definition of fashion product and the process of its creation

Week 3: Fashion Styling

  • basics of photoshooting
  • image communication and its channels
  • simulation of a photoshooting

Week 4: Visual Merchandising

  • intro to retail channels
  • basics of visual merchandising
  • simulation of a visual merchandising project

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Accademia del Lusso
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