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Fashion Brand Management

Fashion Brand Management Summer Course

4-Weeks Course (120 hours)

DESCRIPTION

Want to learn how luxury businesses drive their brands to success?

The fashion brand management summer course provides an insight into how the luxury fashion system works, and the reality of working within the industry. As well as studying the strategies and techniques behind the management of luxury brands, you will also explore aspects of collection design and fashion communication management.

Delivered by professional experts in the field, this one- to four-week summer course provides you with knowledge of the main industry fields: design, manufacturing, marketing & communication, and retailing. You will analyse the key players in each sector, and examine how each field plays a key role in fashion brand management as a whole.

CONTENTS

The course includes:

  • Trends & research
  • The luxury system
  • The fashion product and its creation process
  • Luxury and fashion marketing
  • Communication in the fashion field
  • Fashion markets
  • Brand and retail management strategies

 

For the full week-by-week course content, please contact our Admissions Office.

 

 WHO ARE OUR SUMMER COURSES FOR?

Our summer courses are ideal for anyone (fashion entrepreneurs, career changers, students, professionals from various sectors of the fashion industry) who wants to improve their understanding of a particular aspect of the luxury and fashion system.

Next available dates

Week* Dates Day of week Time Cost* Location
1 17/06/19 – 21/06/19 Monday – Friday 10:00 – 17:00 €1.200 ADL Milan
2 24/06/19 – 28/06/19 Monday – Friday 10:00 – 17:00 €2.000 ADL Milan
3 01/07/19 – 05/07/19 Monday – Friday 10:00 – 17:00 €2.900 ADL Milan
4 08/07/19 – 12/07/19 Monday – Friday 10:00 – 17:00 €3.800 ADL Milan

 

* Week/Cost: Each week of the course can be purchased and attended separately. The cost in the table above refers to the cost of the weeks as purchased consecutively, as a full, four-week course. For more cost details see below:

If you purchase any 1 week, the cost is €1.200

If you purchase any 2 weeks the total cost is €2.000

If you purchase any 3 weeks the total cost is €2.900

If you purchase all 4 weeks the total cost is €3.800

 

REGISTRATION 

To register on a Summer Course, contact our Admissions Office or fill in the online enquiry form.

Your place on the course will be confirmed once you have completed the registration procedure and payment. There is no deadline for registration. Places are offered on a first come, first served basis, and all courses have a maximum number of students. We recommend you book early to avoid disappointment.

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